20220701 Ramps

• Product
  • Are we selling things that people easily go for online? Or do our products need to be touched/experienced?
    • i.e. carpets won't really sell online
  • Do we have enough stock?
  • Do we have a good selection?
    • i.e. Are we spreading ourselves too thing, or are we better off rationalizing our lineup?
• Price
  • Are we competitive?
    • I understand that price changes with supply chain costs, but are we competitive enough during the sale days?
• Promotion
  -
• People

Mindsets: - How are we presenting the products?

What we're doing Product I'm collating sales data so we see which products sell the most and which months they sell well in. Good to have trend data, this hopefully will affect our forecasting. Ask community what products they want

Price Price audit on Lazada

Need to build a community - Need to speak to our community more. More posts engaging them. Ask them what they want to see

• 7.7 ads
• Learnings on Tiktok
• How will the increase in trucking + USD strength affect our prices?
• FB privacy seminar

pakyaw before price increase gimmick - has it been done?

Come up with marketing material for Linkedin

HI ___, Oiur company is Ramps, we've been sujppliyng the industry for the last 20 year, here are a couple of catalog. Let's set up a meeting so we can supply you directly etc

cold messaging clients via the Ramps FB page

how to convince people to buy online when they can go out?

google ads ask jo if she'd be game for influencer marketing (with 15% commisison)

post IG posts on the Lazada and Shopee feeds Look at Kumu Philippine version of upfluence